I listen first. Then I design.

  • Work featured in TASCHEN's ICE COLD. Jewelry designed for Travis Scott, Lil Wayne, and MUSTARD through Eliantte. Artwork covered by GQ, MTV, and BET.

What Working Together Looks Like

Your brand challenge is different depending on where you are. Here's how I structure it:

Tier 3: Brand Direction

For: Established businesses, major launches, and brands that need strategic thinking on top of design.

The problem you're solving: You know your brand needs work, but you're not sure what direction to move in. You need someone who understands strategy, can design the identity, and stays involved through launch to make sure it actually lands.

What happens: This is the full engagement. We start with competitive analysis and positioning strategy. From there, we build the complete identity system. Then I'm available during implementation—guiding your team, handling questions, making sure the brand shows up the way we designed it.

Timeline: 6–10 weeks

Investment: $15,000–$25,000+

Tier 2: Brand Identity System

For: Growing businesses, rebrands, and brands that need to feel complete.

The problem you're solving: Your current brand feels scattered. Your logo doesn't match your website. Your team can't explain what you actually stand for. You need a cohesive identity that works everywhere—not just on a logo.

What happens: Deep discovery. We map out your business, your audience, your competition, what's actually working and what isn't. That research informs every design choice. You get a complete identity system: logo, full color system, typography, imagery direction, social templates, stationery, voice guidelines, and a comprehensive brand document. Everything your team needs to stay consistent without you.

Timeline: 4–6 weeks

Investment: $6,500–$12,000

Tier 1: Brand Foundation

For: New businesses, side projects, and brands that need a real identity from the start.

The problem you're solving: You've outgrown the DIY logo. You need something that looks intentional, works across platforms, and gives you credibility before you even pitch.

What happens: We talk about your business—what you do, who needs it, what's different about you. I develop concept directions based on that conversation. You pick a direction. We refine. Delivery includes a logo system, color palette, typography, and a brand guide so your team can use it consistently.

Timeline: 2–4 weeks

Investment: $2,500–$5,000